Rolling Stones, the legendary American magazine dedicated to music, popular culture, and politics, has emerged from its two-year hiatus with the exciting announcement for the return of Rolling Stone Live.
The event will mark the company’s first collaboration with Coinbase, one of the world’s largest cryptocurrency exchange platforms. The two companies are set to launch their exclusive non-fungible tokens (NFTs).
Rolling Stones has announced that this is just the beginning of what appears to be a planned long-term collaboration with Coinbase. This shows that the music company is ready to fully plunge into the world of NFTs.
Rolling Stones has also partnered with Doordash, MCM, and Vividseats to make the Rolling Stone Live event return in all its glory. What will set this event apart from any other is the “extraordinary chance to own a piece of history created by some of the crypto space’s most influential digital artists,” says Rolling Stones.
Each artwork will be distinct and fully animated before becoming available in the Coinbase marketplace for NFTs. The artwork is set to be crafted by the effort and collaboration of 12 artists. Among the arists are Giant Swan, Mister Goldie, Deadfellaz, Elise Swopes, Boss Beautie, Emonee LaRussa, Kideight, Mikegrillmadeit, Markthehabibi, Domino, Kideight and Jeff Manning.
Rolling Stone is not a novice in ventures with NFTs, and the company was a pioneer in experimenting with this emerging trend. Last year Rolling Stone partnered with the Bored Ape Yacht Club and released an exclusive collector’s edition.
Lisa Mayer, the CEO of Boss Beauties, has expressed her excitement and team about the future cooperation to create this unique NFT collection. “We’re honored to be included alongside so many other notable creators and are excited to see how it all comes together,” says Mayers.
The Rolling Stones event will be happening on the 12th of February, and it’s set to feature music performances by Tinashe, Iann Dior, Kaskade, and Lil Jon in the DJ Set.
